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11th edition - June 30th to July 03rd 2026 I 10am to 7pm
São Paulo Expo - Rod. dos Imigrantes - KM 1,5
Sustainability at ForMóbile
ForMóbile, an international fair for the Furniture and Wood Sector, recognizes the importance of sustainability in its initiatives. For us, sustainability represents a commitment to both the present and the future, underlining our responsibility to promote an environmentally conscious, socially equitable and economically viable world.
We face significant challenges in the furniture and wood sector when it comes to sustainability, including carbon emissions, ethical forest management and wood certification. Energy efficiency, more sustainable raw materials, waste generation and the inclusion of professionals and technologies in the sector are also part of the scenario. However, we see these challenges as opportunities to innovate, seek efficient solutions and promote more sustainable practices.
ForMóbile seeks to be a platform to discuss and face these challenges, inspiring participants to adopt sustainable practices. By joining forces during events, we strive to strengthen a transformative movement in the sector, collectively building a sustainable future. We want the commitment of each participant not only as a response to current challenges, but as a collective construction of a sustainable future.
As part of our commitment, we are focused on three pillars of sustainability
With the aim of contributing to the development of skills and technical capabilities of young people and adults, for the furniture sector and the creative economy, ForMóbile promotes free content focused on management, carpentry, design and industry at the attractions ForMóbile Stage and Maker Space.
ForMóbile values the inclusion, participation and empowerment of women in the sector and in carpentry. Through strategic partnerships (curated by Stopa Lab), we select sector professionals for presentations and conversation circles.
Encouraging diversification, technological modernization and innovation in the sector, in addition to supporting productive activities, the generation of decent employment, entrepreneurship and the formalization and growth of micro, small and medium-sized companies, ForMóbile promotes its ForMóbile Stage attractions, with special emphasis on to the theme Modern Carpentry and the multiple management aspects for this audience, in addition to the Maker Space and the Wood Space, focused on specific solutions for the transformation of solid wood.
Aiming at the accessibility of our content and the inclusion of the public, the ForMóbile Stage will feature a Sign Language interpreter in all presentations.
In addition to attracting exhibiting companies, both Brazilian and foreign, with solutions for all stages of the furniture chain, ForMóbile takes place with the support of strategic associations in the sector such as ABIMAQ, Affemaq, Abimóvel and Eumabois.
In partnership with Leo Madeiras, ForMóbile will also have the Social Stand, a 100m² space with solutions from Leo's Carpentry School. The furniture produced there will be donated to institutions and NGOs served by Leo Social.
In addition to programming content during the event and on digital channels, ensuring that everyone has access to information, ForMóbile guides all its actions and those of exhibitors around responsible consumption, including efficient use of energy and natural resources, reduction in generation of waste and encouraging reuse and recycling, and responsible hiring in the supply chain. To follow ForMóbile's content, check:
ForMóbile Digital
ForMóbile Xperience
In order to reduce the generation of waste and promote its reuse and recycling, ForMóbile prioritizes the use of communications made from recyclable and FSC-certified paper. Banners and plastic bags for credentials are also intended for reuse, recycling and correct disposal.
Exhibiting companies with sustainability actions, including those with more efficient resources or concrete socio-environmental actions, are highlighted in the event's publicity.
And for the first time, ForMóbile also embraces the Better Stands program, promoted globally by Grupo Informa. Learn more about Better Stands and its ecological impact below.
ForMóbile encourages businesses focused on sustainable management of all types of forests, also focused on stopping deforestation, restoring degraded forests and increasing reforestation.
In addition to addressing the topic in the content programming of the ForMóbile Stage, and throughout the year on the ForMóbile Digital online channel, ForMóbile also has Wood Space, an island that brings together exhibitors of solutions for sustainable management, conservation and transformation of wood, as well as special accessories and tools.
CIPEM (Center for Wood-Producing and Exporting Industries of the State of Mato Grosso), a union of eight Forestry-based business unions, will be present at Wood Space and will present an exclusive lecture on the ForMóbile Stage.
Focusing on promoting the national industry and developing the economy, ForMóbile will host the Buyer Project, carried out in partnership with the Brazilian Furniture Industry Association - ABIMÓVEL and the Brazilian Export and Investment Promotion Agency - ApexBrasil, through the Brazilian Furniture Project .
The Project will be carried out on the 2nd and 3rd of July, through matchmaking between international visiting furniture buyers and Brazilian manufacturing companies associated with the Brazilian Furniture program.
Reduction of printed materials, which are FSC certified;
Interactive map available on the Indústria Xperience Platform;
Use of LED lamps in the Informa pavilion and spaces and optimization of the use of air conditioning to reduce energy consumption;
Selective collection and environmentally correct disposal of all waste generated at the event;
Service Areas (Exhibitor Service, Accreditation and VIP Club) assembled with modular and reused structures;
Use of carpet made from recycled PET, 80% of which is reused from previous events. Post-event waste is sent for recycling and transformed into new products;
Vegan and vegetarian food options in the event’s restaurants and snack bars;
A place provided for the conscious disposal of credentials at the exits that will be reused in future events.
Hiring People with Disabilities (PWD) in partnership with the PAE program (Efficient Attendant Program);
Motorized chairs available for accessibility at the event;
Partnership with Leo Social Institute to promote training in carpentry and to donate furniture produced during the fair.
Sustainability Highlights
We emphasize that ForMóbile addresses topics related to sustainability throughout the whole year, promoting relevant content for the event's audience and on its digital channels.
Check out some highlights from 2024:
On the ForMóbile Stage: Innovation in the sector, strategic partnerships between companies and professionals, women in carpentry, financial management of small businesses, people management, sustainable use of wood.
More than 20 materials on sustainability were published last year on the ForMóbile Digital content channel.
Examples:
Recycling in the furniture sector: learn about the main practices
Sustainability in the wood panel industry
By exploring the themes of environmental, social sustainability and corporate governance, we push the entire furniture sector towards more sustainable practices. This approach reflects a commitment not only to the present, but also to the legacy for future generations.
Use public transport and the free transfer available at Santos-Imigrantes Station – Line 2-Green of the Metro, at Congonhas Airport and at Shopping Plaza Sul to get to and from the event. This last point is also an alternative parking spot. Find out more on "How to Get There’.
Consolidate all your business trips by making the most of your time at ForMóbile and in the city of São Paulo.
You can save by traveling to meet exhibitors individually or by arranging to meet them all during the event. This will help reduce your costs and your carbon footprint.
Consult the partner travel agency with benefits and cost optimization for travel and accommodation. Find out more on the Travel & Accommodation page.
Maintaining a healthy lifestyle can make a huge difference to your physical and mental well-being and performance, whether at the office, at home or at an event.
Check out our tips on how to make the most of events:
Take advantage of the Well-Being Space to rest between content sessions;
It can be difficult to stand all day, so wear comfortable shoes;
Free Wi-Fi available to all visitors; take advantage of the platform to participate in the event in a hybrid way, with more interaction, convenience and efficiency;
Cell phone chargers in the Well-Being Space;
Stay hydrated throughout the event with regular breaks to drink water at the hydration points – Sponsored by Europa water purifiers.
Our wish is for everyone to feel like they belong and for our communities to feel inspired and benefit from the diverse identities, innovations and ideas we present at ForMóbile.
This is possible by:
Hiring People with Disabilities (PWD) in partnership with the PAE program (Efficient Attendants Program);
We are committed to hearing a wide variety of speakers;
Caravans of regional unions to attract and include more professionals from the furniture sector in the programming.
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Better Stands is a program by Informa Markets, organizer of ForMóbile, which aims to achieve zero waste from stands by 2030. The initiative aims to encourage exhibiting companies to abandon the use of disposable stands (single use) and prioritize the use of reusable structures.
By making their stand projects sustainable, assemblers and exhibitors will be recognized with Gold, Silver and Bronze seals at their stands during ForMóbile and after the event they will receive a digital certificate at their respective progress levels.
Projetado para 2030, o último nível incorpora todos os elementos dos níveis Bronze e Prata, adicionando gráficos, itens decorativos e revestimento de pisos para garantir geração de resíduo zero.
Planejada para ser cumprido até o ano de 2027, neste nível, além de incluir todos os elementos do nível bronze, também deverão ser reutilizáveis todos os objetos de estrutura, sinalização frontal e aérea, teto e displays de exibição.
Este nível envolve a construção de estandes em que os componentes, incluindo paredes, pisos, mobília, equipamentos e iluminação sejam 100% reutilizáveis e com meta a ser cumprida em todos os eventos da Informa Markets até o ano que vem.
Participation in the Better Stands program brings benefits to the entire events market, the main one being that the adoption of reusable structures will drastically reduce waste generation and consequently the environmental impact of events.
Help improve ForMóbile’s sustainability
As a visitor
Consider how you will get to the event and whether you can avoid air travel or use transport with a low carbon footprint, such as public transport, free transfers or carpooling;
Recycle your waste on site and at your hotel, whenever possible;
Consider opting for vegetarian and vegan food options and avoid food waste;
Only take gifts or leaflets that you need and will use, consider whether there are digital alternatives;
Consider the hotel's environmental credentials when deciding where to stay. Discover the official ForMóbile travel agency.
As an exhibitor
- Make sure that your stand can be reused by your company or by your contracted assembler (Better Stands Program);
Think about the waste your stand will generate and try to minimize it as much as possible. Ensure that unavoidable waste is recycled;
Select LED lighting and other energy-efficient equipment for your stand and be sure to turn off your equipment at the end of the day;
Optimize your travels by consolidating your shipments and choosing logistics companies with strong sustainability credentials;
Reduce paper distributions by going digital and source sustainably certified paper where printing is needed;
- Get involved in the numerous initiatives and conversations throughout the event that aim to help facilitate and inspire sustainable development in your sector;
- Inspire sustainable development in your sector by promoting your company and the sustainability credentials of your products and services.
Sustainability at Informa Markets
ForMóbile is part of Informa Markets and the Informa Group. Sustainability at Informa focuses on the long-term impacts we have on customers, colleagues, the communities we work in and the environment. For this reason, Informa developed the FasterForward approach to sustainable business.
Informa's objective is to become an increasingly sustainable business with a positive impact. Through the FasterForward program, we are embedding sustainability in everything we do and seizing opportunities to help our customers and markets do the same.
FasterForward is a three-part structured program with ambitious commitments and a broad range of activities, spanning Informa's business operations, our brands and products, and our broader community impact.
When it comes to sustainability, we are moving faster.
Informa PLC is ranked #1 in the media sector globally in the prestigious Dow Jones Sustainability Indices 2022.
Contact us and share your story
Would you like to work with us on the sustainability of our event? Would you like to share your own story and efforts? Got an idea? Contact the event team and Informa’s sustainability team for more information: [email protected]
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